Most primers are designed to do just one-thing, help create a smoother canvas for foundation. You are expected to multi-task, so why can’t your primer?

• Silicone-based formula creates a protective and safe barrier between your skin and mask to prevent mascne caused by the rubbing friction.
• The same unique silicone-based formula fills in any skin imperfections, like large pores or wrinkles, to create a flat canvas for a flawless makeup application.
• Added Vitamin C to improve skin’s texture, firmness, and prevent wrinkles so your skin not only looks good immediately, but it will actually be improving.
• Lightweight moisturizing ingredients like Vitamin E, Retinyl & Sunflower Seed oil all work together to restore youthful skin, while not leaving skin feel greasy
• Our all-natural Pure Vitamin C Primer creates that perfect skin canvas, while helping boost skin’s moisture and helping to correct skin’s pigmentation. You shouldn’t have to choose between the two.

Some primers feel too greasy, or frankly, don’t do quite enough. Pure is filled with skin nourishing ingredients like Vitamin C, Vitamin E and Jojoba Esters. It is totally safe to use daily, and can I share a little secret…. you can use it alone without any makeup!

Our unique silicone blend will glide on effortlessly and last all day. Silicone also helps create a barrier between your skin and those super fun face masks we have all been wearing lately. A good barrier means less irritation.

You don’t need to use a whole lot to achieve softer skin. Simply pump a dime-sized amount onto your fingertips or brush, and smooth all over your face. Use it after your daily skincare routine, but prior to makeup application.

This Pure Primer will be working just as hard as you do! And your skin won’t feel ‘funny’… we promise!

• Cyclopentasiloxane is a silicone that provides optimal lubrication for your makeup to glide on smoothly
• Dimethicone/Vinyl Dimethicone Crosspolymer is a silicone that is used as a skin protectant while conditioning your skin and improving skin’s softness and flexibility
• Cyclohexasiloxane improves skin texture and shine
• Mica provides a natural glow effect to skin
• Tocopheryl Acetate (Vitamin E) helps prevent pre-mature aging
• Tetrahexyldecyl Ascorbate (Vitamin C) Helps give skin a youthful firmness and helps prevent wrinkles
• Jojoba Esters gives your skin a smooth feel
• Helianthus Anuus (Sunflower) Seed Oil mositurizes skin
• Titanium Dioxide CI 77891 is an earth mineral that protects skin from UVA and UVB radiation
• Stearyl Glycyrrhetinate reduces inflammation
• Retinyl Palmitate is a powerful anti-against ingredient that treats wrinkles by encouraging the growth of new skin cells.
• Ascorbyl Palmitate (Vitamin C) all the benefits of Vitamin C but ideal for more sensitive skin